Is EzineArticles Shooting Themselves In The Foot?
20:55
Eahshan Ahmed
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Ever since the Google Farming algo change, many content sites have been scrambling to try and appease Big G. Both Hubpages and EzineArticles made some changes in hopes of getting their Adsense income and their rankings back. However, EzineArticles have recently taking some actions that can only be described as “knee jerk” at best. Simply because they make no sense at all and will only end up turning away those that have helped build EZA to the money maker it was (and in all honestly, still is!)
But in my opinion, they have made some good changes. At least from an Affiliate Marketing standpoint. They’ve upped the minimum word count to 400 words. The old word count was 250 words. I guess they figure Google will like their articles better if they’re 400 words of How to Bake A Cookie rather than 250 words.
But the increase in the minimum word count should turn away some spammers no doubt. Especially those that were getting spun articles past the editors…and there was quite a bit of that!
Another change they’re looking into is to block articles on niches that they feel are over saturated. In a recent blog entry, they asked members how they should handle these over saturated niches.
Some of the niches they consider over saturated right now are penis enlargement, get your ex back, acai berry, reverse cell phone look up, credit card debt relief, male enhancement pill and TV to PC.
Some of the ways they expect to deal with this is a lottery system where only a select number of articles in these niches are approved, a blanket ruling where the prevent any articles covering these niches to be accepted or develop guidelines on trending topics.
I’m not 100% sure that blocking these niches is going to help EzineArticles get back in the good graces of Google, but hey, who am I? Perhaps this was a suggestion from Google itself?
If you’re using EZA and using one Author Profile for several different niches, they’re going to be watching you real close. They’ve done said that they feel one person can not be an expert in many fields. This decision won’t affect me, as I have had Author Profiles for each of my Niches for a long time.
Tip: Since I brought this up, I’ll let you in on a little secret. The Author Profile pages are do follow. They can also achieve PR if they are backlinked properly. And all those articles listed on the Profile pages will receive some link juice from the page if you build backlinks to them. Better hurry though, no telling if EZA will stop allowing do follow links on Profile pages or not in the future!
EZA will not only make sure that the Author’s articles are all relevant, but they’ll also be checking the links in your Resource Box to make sure they are relevant to the article. So if you’re going to write an Article over how to rebuild a 350 Chevy engine and put links in the Resource Box pointing to your Acai Berry site, well friend, they’re going to start rejecting your articles. Don’t laugh, there are many so called “Guru’s” that claim you don’t need relevant links to rank pages….really….
As I said before, I believe many of the changes at these Content sites are knee jerk at best. They’re scrambling around to try and please Google and end up shooting themselves in the foot.
I’m not sure if the folks at EZA really believe that a 400 word minimum and some relevancy for resource boxes will please G. EZA claims it’s going to give its editors more time to look over articles. They’ve warned us it may take twice as long for articles to be accepted or rejected. My last few articles after the Slap took nearly two weeks to be approved.
Will Internet Marketers stay with EzineArticles? I don’t think so. At least not in the huge numbers they have in the past. I myself stopped writing for EzineArticles for nearly a year because their Editors were getting ridiculous on what they would reject an article for. Then the for about the last year, it seemed they got better and would accept well written articles in a timely fashion.
Are you willing to wait two or more weeks for your articles to be approved or denied?
Also, if they keep adding niches that are “oversaturated” in their opinion, will you still write articles for them?
Right now, they say they’re still getting over a million views per day. That’s pretty darn good. The month previous to the Google Slap, they had approximately 57 million views.
For my money, there are other places where I can write an article and get the benefit of a backlink quicker than at EZA. Hubpages, InfoBarrel, Snipsley and others all offer quicker approvals and they can be ranked just as fast as a EZA article, sometimes faster!
So, is it worth my time to submit an article that may not be accepted for up to two weeks or more? Remember, this is an article with increased requirements. If you’re just starting out, then you may have time for all the hoops. But I can get double or even triple the amount of quality backlinks from other places in the same amount of time that it will take me to write, and hopefully get approved, an article submitted to EZA.
I’m thinking that EZA will see a huge decrease in articles submitted to them. At least article that have a good Adsense CPC. Of course, since they already have hundreds of thousands indexed articles on high paying CPC niches, I’m sure they’re not that worried about it…yet.
I’m sure that their highest earning Adsense dollars are from pages that have a high number of Internet Marketers trying to rank for those keywords also. So if all the Affiliate Marketers leave and go to alternate sites for their links, can EZA continue to make bank with articles on how to bake cookies or 10 tips for watching your grass grow? Me thinks not. It will be interesting to watch the events unfold!
Personally, if they want to continue to attract quality writers, I think they should develop a profit sharing plan similar to Snipsley or Hubpages. But I realize they’re not going to do that while the hundreds of thousands of article they already have are making them cold hard cash!
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